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digital media

The digital media sector generated $294bn in sales globally in 2021, accounting for around 80% of all sales of ‘media’
Retailers in the media sector consist of a range of vendors selling goods and services, as well as many varied content creators and distributors
Amazon has moved from selling just goods to selling digital media – and it is already starting to give many players a run for their money
Apple ceased to be just a seller of computers and smartphones. With the launch of iTunes in 2001, Apple became a content business