WhatsApp Archives - InternetRetailing

WhatsApp introducing subscription model and adverts

Subscriptions

17 Jun 2025

by Katie Searles

Subscription WhatsApp

UK retailers turning to WhatsApp for customer services, study finds

Digital

20 May 2025

by Katie Searles

chatbots WhatsApp

GUEST COMMENT How CPaaS can help tame retailer’s communications chaos

Guest Comment

2 Mar 2023

by Paul Skeldon

Managing multi-channel communications and matching them up with complex retail operations is becoming an unwieldy task – you need CPaaS

communications CPaaS Limited Messaging Mobile WhatsApp

Airports around the world now offer information and drive travellers to shopping deals with WhatsApp

Mobile

19 May 2021

by Paul Skeldon

Travellers in airports across the world can now use WhatsApp to get flight information, sales offers and airport directions, thanks to a partnership between Airbot...

Duty Free Marketing Mobile Travel WhatsApp

Remote selling via WhatsApp opens potential new revenue stream for retailers

Mobile

7 Apr 2021

by Paul Skeldon

Sales associates in stores or even working from home can now sell to consumers using WhatsApp, improving both in-store and online conversions, says the...

Mobile WhatsApp

WhatsApp adds ‘Buy’ button to chat turning comms into commerce

Mobile

27 Oct 2020

by Paul Skeldon

WhatsApp is entering the ecommerce race, adding a shopping button so that users engaging with brands and retailers can buy directly from their chat feed...

Marketing Mobile Social Commerce WhatsApp

Retailers set to drive boom in business messaging on SMS, WhatsApp and RCS

Mobile

16 Sep 2020

by Paul Skeldon

The rise in ecommerce over lockdown is set to see more retailers than ever using mobile messaging to engage consumers – and it will not be...

Growth 2000 Growth 3000 Europe Marketing Messaging Mobile RCS SMS WhatsApp

GUEST COMMENT WhatsApp Business: Fashion’s new runway, storefront and service centre?

Guest Comment

3 Sep 2020

by Jean Shin

At first glance, digitisation and messaging should represent the very antithesis to traditional fashion shopping. Purchases are usually driven by trips to retail stores, waiting...

fashion Mobile WhatsApp

Retailers get access to RCS and WhatsApp to improve access to the ‘messenger-first’ economy

Mobile

16 Jul 2019

by Paul Skeldon

Retail marketers are getting a boost in the ‘messenger first’ economy as customer engagement company Engage Hub rolls out rich communications services (RCS) and WhatsApp...

Marketing Mobile RCS WhatsApp