In today’s InternetRetailing newsletter we’re focusing on some of the underlying technologies that make online retailing perform still better. To that end, we report on how most UK retailers are now using marketplaces to sell online, and many to sell overseas, according to new research. We also take a look at the importance of search through two stories. The first comes from Bathrooms.com which has had a bathroom made out of chocolate to illustrate the importance of catering for misspellings in SEO, while a case study from Chemist Direct illustrates the difference in-site search can make. Today’s guest comment from Michael Rausch of Become Europe takes a fresh look at price comparison.
Elsewhere today we also report on Game’s rising sales, and at where workers are buying when they shop from work.
Our webinars
On August 20, we welcome Rackspace as it brings together the team behind Harvey Nichols’ multichannel transformation. Darryl Adie, managing director of Ampersand Commerce, Roland Breadner, head of ecommerce at Rackspace, will tell the story of how Harvey Nichols created a luxury multichannel experience that had the customer at its core. The free webinar, Exuding luxury through the omnichannel experience, the Harvey Nichols story, will take place at 11am on August 20. Find out more about the free event and register by clicking here.
Click to visit the Internet Retailing webinars page to find out about any upcoming webinars and to catch up on any that you may have missed.
Our conference
Our next big event is the Internet Retailing Conference, to be held on October 14 at the Novotel, Hammersmith, London. Keynote speakers confirmed so far include Mark Lewis, online director, John Lewis, Andy Harding, executive director, multichannel at House of Fraser, and Jérôme Cochet, senior vice president sales at Zalando. The conference takes the theme of Re-foundation, and will be keynoted by retailers who have led transformation within their business as their product sector or the retail landscape have evolved. Find out more at http://internetretailingconference.com/
Catch-up on IRX 2014
If you missed an Internet Retailing Expo 2014 presentation that you’d like to catch up on, you can do so now through the post-event website. Visitors to www.internetretailingexpo.com can access all the presentations that we’ve been given permission to share with our audiences.
Image: © Václav Mach – Fotolia.com
