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UGC

Integrating reviews with social proof delivered an additional 1.71% conversion rate uplift for FatFace
With boohoo introducing £1.99 charge for returns, a poll of consumers finds that they think more selfies would help stop miss-purchasing
A new app promises to match 7m shoppers with the products and services that they want by leveraging UGC at scale
74% of UK shoppers find ratings, reviews, photos, and videos from other shoppers important – and social is where they can get that and where they...
Shoppers online love user generated content (UGC) and now increasingly want to see that and other tropes of online shopping in-store