Online sales growth continued to be slow in August, after recording lowest-ever June and July growth, new IMRG figures suggest. Ecomerce grew by 3% in August compared to the same time last year, new IMRG figures suggest, according to the latest IMRG-Capgemini eRetail Sales Index
Following a month of improved sales in June, retailers failed to maintain the positive momentum in July, with online sales growth slowing to just +4.4% Year-on-Year (YoY) and falling by -5.7% Month-on-Month
With excellent weather and the start of the sale season signalling the arrival of summer, online retail sales rose by +8.5% Year-on-Year (YOY) in June, according to the latest IMRG Capgemini eRetail Sales Index.
M-commerce sales fell by a fifth in April, a month when warm weather combined with the Easter holiday failed to spark shoppers’ appetite for buying online, the latest IMRG Capgemini eRetail Sales Index suggests
Shoppers are more willing to pay a small amount for delivery and collections if they can take possession of their online order at a time that suits them best. That’s a top-line finding of a new study from etail trade association the IMRG.
January online sales grew by 7%, year-on-year, according to the IMRG Capgemini eRetail Sales Index for the month. That contrasts with last January, when sales had grown by 13.9%, and is the slowest rate of growth seen in the month for three years.