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Shoppers captivated by luxury brands, but let down by the digital experience: study

Shoppers captivated by luxury brands, but let down by the digital experience: study

12 Sep 2019by Paul Skeldon
A new independent study of 3,000 luxury and lifestyle retail shoppers in the UK, France and the United Arab Emirates (UAE), reveals that, for luxury shoppers, stores still play an important role – with 40% starting their shopper journey there, however 39% are now using mobiles and 29% are using a retailers or brands app (29%)
BrandsGrowth2000IndustryLocationluxuryMobileSocial CommerceTechnology
Apps and eCommerce sites become key targets for new account creation bot attacks, according to new report

Apps and eCommerce sites become key targets for new account creation bot attacks, according to new report

11 Sep 2019by Paul Skeldon
Based on data from 16.4 billion transactions, analysis reveals a 171% year-on-year growth in new account creation bot attacks that targeted e-commerce. These attacks are found most often in online marketplaces, virtual gift card companies and ridesharing sites.
botsIndustryMobilesecurityStrategy & InnovationStrategy and InnovationTechnology
H&M extends ‘Pay Later’ to UK app and stores, while study finds young shoppers becoming ‘credit averse’

H&M extends ‘Pay Later’ to UK app and stores, while study finds young shoppers becoming ‘credit averse’

11 Sep 2019by Paul Skeldon
H&M is extending its Pay Later solution to UK customers, offering them what it sees as “a truly modern shopping experience that is both flexible and convenient no matter where and how they choose to shop.”
CustomerH&MMobilePayment
UK retail staff using up to 10 separate apps to collaborate with colleagues, industry poll reveals

UK retail staff using up to 10 separate apps to collaborate with colleagues, industry poll reveals

11 Sep 2019by Paul Skeldon
A third of retail brands are using at least four collaboration tools to communicate with staff—with some expecting employees to use as many as ten different apps, according to an industry poll from
IndustryLocationMobilestaffTechnology
Europe leads the world in m-commerce, but much of it comes from in-store says global study

Europe leads the world in m-commerce, but much of it comes from in-store says global study

04 Sep 2019by Paul Skeldon
Europe now leads the world in mobile shopping with 67% of retail traffic coming from this channel, compared to 59% in the US. But, much of it is driven by young people shopping in stores, finds a study.
Growth 2000InternationalLocationMobile
PUMA brings products to life in flagship NYC store with clever use of QR codes

PUMA brings products to life in flagship NYC store with clever use of QR codes

04 Sep 2019by Paul Skeldon
Sportswear brand PUMA is bringing its new New York City flagship store to life with interactive digital product experiences, giving customers visiting the store access to dynamic experiences – by simply scanning the unique QR code on each PUMA product using their smartphones.
BrandsGrowth 2000IndustryInternationalLocationMobile
Customer will share data, but want something in return – and they want it to be personal

Customer will share data, but want something in return – and they want it to be personal

04 Sep 2019by Paul Skeldon
Retailers must begin to develop personalisation strategies if they want to enhance the shopping experience with a new report finding that 72% of consumers will only engage with retailers through personalised communication
Growth 2000MarketingMobileSocial CommerceStrategy and Innovation
Facebook is set to use Messenger to connect shoppers and retailers and drive footfall

Facebook is set to use Messenger to connect shoppers and retailers and drive footfall

04 Sep 2019by Paul Skeldon
Facebook is looking to connect the 40 million active businesses on its site directly with consumers using Messenger, as it phases out the discover tab. The social site is hoping that this will help it boost commerce on the site.
Growth 2000MarketingMobileSocial Commerce
York fish and chip shop ready to offer WeChat Pay and Alipay as Chinese shoppers drive growth

York fish and chip shop ready to offer WeChat Pay and Alipay as Chinese shoppers drive growth

28 Aug 2019by Paul Skeldon
Scotts Fish and Chips, near York, has seen a huge increase in Chinese tourists visiting its restaurant – and is set to start offering Alipay and WeChatPay on mobile to help these customers get their hands on their cod and chips
AlipayFish and chipsInternationalMobilePaymentWechatpay
CASE STUDY How Feelunique tackled replatforming to deliver the right experience for customers

CASE STUDY How Feelunique tackled replatforming to deliver the right experience for customers

28 Aug 2019by Paul Skeldon
Feelunique has partnered with digital experience analytics platform, Contentsquare, to deliver improved ecommerce functionality, and increased conversion rates and revenue, for the beauty e-retailer to replatform its online presence.
IndustryMobileSellingStrategy and InnovationTechnology

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