Product data is the critical foundation of agentic shopping – that is, autonomous AI agents finding, evaluating and purchasing products on behalf of humans.
Retailers are yet to experience the disruption of AI-powered shopping, as consumer adoption remains in its early stages, according to retail logistics business Paxon.
As the Golden Quarter approaches, some of Britain's best-known retail names are gaining traction in fashion despite softer demand across the wider market.
Tom Sneddon, head of social at House of Communication, looks at how social channels have democratised brand discovery - and what FMCG brands can do to...
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