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Braze steps up its AI ambitions

24 Apr 2026

Braze has announced a series of major updates to its AI offerings, strengthening its position as a leading customer engagement platform for B2C brands.

AI Marketing

AI referrals deliver almost three times the conversion rate of traditional search, new research suggests

24 Apr 2026

by Amanda Vlietstra

New data shows that customers trust AI referrals more than Google search results when shopping online – converting at almost three times the rate.

conversion discovery intent search

Nearly half of ecommerce entrepreneurs say market saturation is costing them customers

Marketplaces

24 Apr 2026

by Amanda Vlietstra

Nearly half of ecommerce entrepreneurs say intensifying competition across online marketplaces is costing them customers.

Customer Marketplaces Selling

Q&A: Kingfisher’s David Jaffe talks marketplaces – and making the most of opportunities

Marketplaces

23 Apr 2026

by Amanda Vlietstra

David Jaffe, head of marketplace growth at Kingfisher – and one of the speakers at this year’s ChannelX event on 17 June at Convene, London...

growth Marketplaces

Retail media is not just about retailers any more

Retail Media

22 Apr 2026

by Colin Lewis

As retail media expands to cover the entire shopping journey, Colin Lewis delves into the world of apps, aggregators and deals.

Ecommerce Marketing Retail Media

Particular Audience launches PA DiscoveryOS app on Shopify – signalling a new era of accessible enterprise AI for merchants

Retail Media

21 Apr 2026

by Amanda Vlietstra

Shopify merchants are gaining access to a new generation of enterprise AI capabilities, as tech once limited to the world’s biggest retailers becomes easier...

Ecommerce Retail Media Technology

Mountain Warehouse overhauls ecommerce to support international expansion

Technology

21 Apr 2026

by Amanda Vlietstra

Mountain Warehouse has replaced its long‑standing ecommerce platform as part of a wider effort to support international growth and reduce the operational strain of...

Ecommerce Technology