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Next generation AR aims to bring frictionless, plug and play services to all retailers

Next generation AR aims to bring frictionless, plug and play services to all retailers


Developers of a new AR platform promise the technology can bridge the gap between online and physical retailing

Developers of a new AR platform promise the technology can bridge the gap between online and physical retailing


John Lewis shoppers will soon use virtual reality to visualise its products in their homes; John Lewis Partnership names Sharon White as new chairman

John Lewis shoppers will soon use virtual reality to visualise its products in their homes; John Lewis Partnership names Sharon White as new chairman


AO.com launches AR-powered tool to let shoppers see if TVs will fit while they shop

AO.com launches AR-powered tool to let shoppers see if TVs will fit while they shop


How DFS is using the latest digital technologies as it balances its customers wishes to research online and visit the store

How DFS is using the latest digital technologies as it balances its customers wishes to research online and visit the store


CASE STUDY Zara: augmenting its retail reality

CASE STUDY Zara: augmenting its retail reality


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