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Zalando’s customer acquisition focus pays off during Cyber Week

Zalando’s customer acquisition focus pays off during Cyber Week


Black Friday 2019 was mobile, with 71% of UK shoppers purchasing via smartphone...

Black Friday 2019 was mobile, with 71% of UK shoppers purchasing via smartphone...


…while footfall in stores was up 6% driven by on and off-line promos

…while footfall in stores was up 6% driven by on and off-line promos


… as Gen Z Shoppers head back to brick-and-mortar

… as Gen Z Shoppers head back to brick-and-mortar


Is Black Friday’s real opportunity the building of long-lasting customer acquisition?

Is Black Friday’s real opportunity the building of long-lasting customer acquisition?


Black Friday set to be an m-commerce bonanza in UK

Black Friday set to be an m-commerce bonanza in UK


PEAK 2019 UK retailers set for record breaking Black Friday weekend – with shoppers set to spend £8.57bn and buy more than last year…

PEAK 2019 UK retailers set for record breaking Black Friday weekend – with shoppers set to spend £8.57bn and buy more than last year…


… while 74% of UK shoppers will avoid physical stores on Black Friday

… while 74% of UK shoppers will avoid physical stores on Black Friday


Tell your family what you really want for Christmas – crowd gifting app aims to tackle unwanted gift problem

Tell your family what you really want for Christmas – crowd gifting app aims to tackle unwanted gift problem


EDITORIAL Black Friday bounce may not be enough – maybe inclusivity is the key?

EDITORIAL Black Friday bounce may not be enough – maybe inclusivity is the key?

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