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LVMH teams up with Google Cloud to create AI powered personalisation

LVMH teams up with Google Cloud to create AI powered personalisation

16 Jun 2021by Paul Skeldon
Luxury behemoth LVMH has joined forces with Google Cloud to empower LVMH’s individual luxury brands—to create new, personalised customer experiences through developing new cloud-based AI solutions
Google CloudIndustryluxuryLVMHStrategy & InnovationStrategy and InnovationTechnology
63% of retailers aim to hybridise in-store and online shopping experiences for customers

63% of retailers aim to hybridise in-store and online shopping experiences for customers

16 Jun 2021by Paul Skeldon
Despite store closures – and a permanent shift to online retail – there are positive signs that retailers are planning to invest in-store and hoping to reignite demand through closer digital integration
hybridisationLocationStrategy & InnovationStrategy and InnovationTechnology
Maserati, FitBit, Bosch, Lutron and Facebook pioneer new physical retail experience that aims to ‘reinvent shopping’

Maserati, FitBit, Bosch, Lutron and Facebook pioneer new physical retail experience that aims to ‘reinvent shopping’

21 Apr 2021by Paul Skeldon
Maserati, FitBit, Bosch, Sage, Lutron and Facebook are all taking part in a trial of a new immersive shopper experience set to go live at Westfield London
LocationMobileStrategy & InnovationStrategy and Innovation
The use of interactive messaging and chatbots is set to transform omni-channel retail into conversational commerce worth $290bn, study predicts

The use of interactive messaging and chatbots is set to transform omni-channel retail into conversational commerce worth $290bn, study predicts

14 Apr 2021by Paul Skeldon
Conversational commerce – where brands can sell directly from interactions through mobile messaging, chatbots and other digital marketing channels – is set to revolutionise ecommerce and could generate sales in excess of $290bn by 2025.
InternationalMobileStrategy & InnovationStrategy and Innovation
Asda mostly female store staff win the latest stage of an equal pay claim – to compare their work to that of mostly male distribution centre workers

Asda mostly female store staff win the latest stage of an equal pay claim – to compare their work to that of mostly male distribution centre workers

26 Mar 2021by Chloe Rigby
In-store Asda staff have won the latest stage of an equal pay claim that rests on the argument that mostly female in-store staff should be paid the same as mostly male distribution centre staff
LocationOperations and LogisticsOtherStrategy and InnovationUK
Unification of stock drives 200% increase in online sales at INTERSPORT

Unification of stock drives 200% increase in online sales at INTERSPORT

24 Mar 2021by Paul Skeldon
INTERSPORT, one of the world’s largest sports retailers, has reduced out of stocks and boosted online revenues by 200% through radical stock unification process as it adapts its local franchise model to the online world
IndustryINTERSPORTStrategy and InnovationTechnology
Waitrose opens new online fulfilment centre in London - set to deliver 25,000 orders a week

Waitrose opens new online fulfilment centre in London - set to deliver 25,000 orders a week

04 Mar 2021by Scarlette Isaac
Covid-19CustomerDeliveryResilienceStrategy and Innovation
European shoppers open to ‘shoppertainment’ as Chinese live streaming starts to take off

European shoppers open to ‘shoppertainment’ as Chinese live streaming starts to take off

24 Feb 2021by Paul Skeldon
As many as 70% of European shoppers are at least interested in experimenting with live streaming ‘shoppertainment’ as a way of enhancing their experience of ecommerce, a study by Chinese marketplace giant AliExpress reveals
AliexpressGrowth 2000Growth 3000 EuropeInternationalLIve streamingMobileStrategy & InnovationStrategy and Innovation
COVID-19 boosts augmented reality adoption among UK shoppers

COVID-19 boosts augmented reality adoption among UK shoppers

17 Feb 2021by Paul Skeldon
A quarter (25%) of UK consumers are open to trying on clothes using augmented or virtual reality to avoid physical fitting rooms during Covid-19
Covid-19fast fashionMobileStrategy & InnovationStrategy and InnovationTechnology
... and looks to transform online homewares with mobile AR Room Builder tool

... and looks to transform online homewares with mobile AR Room Builder tool

17 Feb 2021by Paul Skeldon
Homeware retailer Cox & Cox is rolling out ‘Room Builder’ software that will allow customers to design rooms virtually – from furniture to paint colour – save it, share it and message it in as it adapts to the online homewares boom
Cox & CoxGrowth 2000HomewareStrategy and InnovationTechnology

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