Huge attention is paid to last mile delivery - and rightly so given the importance of the customer experience. But last-mile success depends upon middle mile efficiency. In this ebook, sponsored by Amazon Freight, we look at why the middle mile truly is at the heart of multichannel success.
This white paper produced in partnership with Movable Ink provides an in depth exploration into the benefits of collecting customer data to retain customers and convert first-time customers into brand loyalists. Retailers will come away with a deeper understanding of data-strategy and how to stay on top of it without feeling overwhelmed.
This report produced by Metapack and powered by RetailX looks towards the light at the end of the Covid-tunnel and ponders how consumer behaviour will change, if at all, once we are allowed back into the ‘real world’.
Since the Covid-19 pandemic swept across the globe, retail customers have flocked towards online shopping. Although this surge in demand has been favourable in many sectors, there are still plenty of retailers that have been unable to take full advantage of this trend.
From the challenges of distributing standardised sized items to customers across the globe, through to creating an accurate size chart online - size and fit is a complex, on-going issue for retailers and brands.
There is an abundance of ingredients that go into making the perfect shopping experience - for both the retailer and the customer. Not only does the retailer need to know where the consumer is in the buying process, but also the context and intent of their purchase.