Gatwick Airport has installed 2,000 beacons powering an augmented reality wayfinding system that the airport can use to guide travellers through the airport and that retailers can potentially use to target individuals with promotional offers.
Worldpay has unveiled a virtual reality concept that enables shoppers to make seamless, secure payments in a virtual environment.
The rise of the smartphone has reshaped retail, but we ain’t seen nothing yet: tapping into all the things a phone can do is the next step in the development of retail, both online and in the High Street. Ofri Ben Porat, CEO, Pixoneye explains
When I was a kid I was pretty sure that when I was this old there would be robots doing stuff for us. I, of course, would have my own R2D2 and C3PO and my mum would, in all likelihood, have a Dalek that would threaten to exterminate me if (more…)
Jennifer Bailey, head of Apple’s payments business, has announced that more than half of contactless payment terminals in the UK will now accept Apple Pay transactions of more than £30 – taking Apple Pay into the territory not serviced by contactless cards and boosting m-payments.
Leading digital fashion retailer N Brown Group, has generated additional revenues of around £2million in just a few months by adding social proof messaging.
Despite the growing availability of mobile, online and offline customer data, three fifths of consumers (58%) think that brands and marketers are failing to target them effectively.
70% of consumers under 35 want longer shopping hours, a single click and collect hub at shopping malls and a single digital loyalty programme, according to research by Omnico.
The European mobile payments market will almost triple over the next five years, vaulting from €52 billion at the end of 2015 to €148 billion by 2021.
A recent survey on the use of humanoid robots in retail stores, has found that 31% of retailers will be using the technology at some point in the future, with 14% expecting to have it in place in the next 12 months.
David Brint, CEO of SpinMe, explores imagery that immerses customers into the purchase process, how technology assists the journey and the versatility of product shoots for mobile. Telling a small screen story is an art. Theory around best practice retailing on smartphones is abundant, but if we were to mark (more…)
The latest study from Adyen into how retailers and consumers each view shopping online and in the real world makes for what a more flowery writer than I might refer to as an interesting juxtaposition. 95% of UK shoppers shop online, 60% of them in apps, yet only 21% of (more…)
The future of slick, polished and (dare we say) pushy car salesmen is under threat, it seems – from mobile.
Smaller retailers are more confident in their online offerings than large organisations, who view their in-store experience as their premium channel, new research from global payment solutions expert Adyen has found.
MADE.COM has launched an iOS app on the App Store to offer what it says is “An optimal experience for mobile shoppers”.
More than half (53%) of UK consumers believe that UK retailers provide a disconnected shopping experience that does not adequately join online and the store – and 61% say that they would consider changing retailers due to a disconnected shopping experience. “Today’s customers are now expecting more than a transactional (more…)
Despite retailers’ best efforts to improve customer experience and engagement, research by conversational commerce platform iAdvize has found that the majority of UK consumers look to peers when making a purchasing decision, rather than the retailer or brand.
To understand how luxury brands are using the Internet to grow their markets, digital experience monitoring company Catchpoint has analysed how their ecommerce sites perform in two of the major luxury consumer goods markets – the USA and China. The findings suggest that some luxury retailer’s ecommerce strategies may be (more…)
With mobile shopping on the rise, your first thought may be to develop and app – but an app is more than just the app part, it involves integrating with all the other digital tools you have at your disposal. Antony Nash, Customer Experience Innovation Manager, NN4M, explains
The grocery business is the latest retail sector to fall under the spell of customer-driven technological revolution. With 40% of its sales now coming through mobile devices, it can hardly be a surprise. But could it be the sector that finally drives all retailers to embrace new technology and new (more…)