Royal Mail set to spend £130m on technology in order to better meet customers’ delivery needs

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Royal Mail is to spend £130m on technology that it says will help it to become more flexible and better meet customers’ needs. The delivery organisation says the five-year investment in hand-held devices will enable it to introduce new delivery methods and improve tracking. The next-generation devices, still to be (more…)

eBay extends performance marketing partnership to Germany

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eBay has extended its pan-European performance marketing partnership to Germany. The move means performance agency R.O. Eye now runs the eBay Partner Network affiliate marketing programme in all eBay’s major European territories, including France, Spain and Italy. “eBay’s focus on international expansion allows us to enhance our affiliate partners and (more…)

Lakeland uses OrderDynamics technology to connect data from across the customer experience

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Lakeland is using new technology to connect data from across the customer experience and so improve the service it offers shoppers. The kitchenware retailer is integrating its online and offline marketing, merchandising, operations and returns data from across its business, making sure that data from the shopper’s first contact with (more…)