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AR

Pinterest and SnapChat are teaming up with leading fashion magazine Vogue to create inspiring content around London Fashion Week and beyond
Omnichannel, mobile-first social media-led immersive customer experience – with seamless payments – is set to be the key theme for retail in 2023
Online greetings card company Moonpig has created its first AR experience featuring a mini-game, to run in parallel with its Christmas TV ads, bringing...
Half (50%) of UK consumers cite testing beauty products in-store as a key factor before parting with their cash. This number rises to almost...
Leading UK footwear retailer schuh has turned to augmented reality (AR) gaming to connect with audiences both online and in-store
The rapid growth in digital subscriptions, cross-channel and multi-device delivery, as well as the increasing use of smart devices across the media, gaming...
Murus Art, a self-proclaimed “disruptive online art retailer”, has launched an augmented reality (AR) experience to enable customers to try out and buy art...
Brian Skewes argues that the changing economics of augmented reality are bringing it within reach of more retailers